Category Archives: business

8 Tips for a Successful Consulting Business Based on 10 Years Experience

Along with my partner Nelina, I’m co-founder of a LEED consulting business called Above Green. This year we’re celebrating our ten year anniversary as a company.
Here are my top tips for starting and running a successful consulting business:
1. Find a Partner
I don’t care how awesome you are: no one

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8 Tips for a Successful Consulting Business Based on 10 Years Experience

Along with my partner Nelina, I’m co-founder of a LEED consulting business called Above Green. This year we’re celebrating our ten year anniversary as a company.
Here are my top tips for starting and running a successful consulting business:
1. Find a Partner
I don’t care how awesome you are: no one

For full article

7 Reasons Why You Should Hire a Social Media Manager

You’ve heard it before.
It’s no longer acceptable for small businesses to forego activity on social media.
But chances are, as a business owner with a vast array of responsibilities, writing tweets and posting photos to Instagram isn’t high on your priority list. And that’s okay – because with the help of

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Naming Your Brand and Business

The strategy behind choosing the right name for your small business can make either your business stand out in your industry – or make you just another dime a dozen, forgotten guppie in a sea of more strategic sharks. The keys to a successful brand name seems simple enough: make

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Why Blogs Are Important for Startups and How to Establish Them

It’s already been established that it’s an absolute must to have a high-quality website, in order to succeed in today’s business world.  But you can’t stop there.  Most startups can also benefit from having a blog on their website.  A blog can help draw new customers to your website, and

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Falling in Love with your CRM: A how-to

Despite the best efforts of various CRM providers, the true success of CRM lies in the user’s ability to maintain it regularly with accurate data. More often than not, sales professionals find that entering data into their CRM system takes more time than its worth, and thus the result is

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6 Tips for Building a Lasting, User-approved Business App

There are few things that will waste more time and money, and quickly become a management headache than an online database app that is hard to use. If users must struggle through such barriers as relationships randomly created between tables with no logic behind them, forms that lack any kind

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How To Use Live Interactive Broadcasting For Your Small Business

In every sector of business, engaging with your customers is key. For even the biggest brands with millions of clients worldwide, failure to interact and provide the service buyers expect can cost you money. One of the most powerful and effective ways to engage with today’s consumers? Video.
While watching videos

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How to Start a Franchise

Franchises are mutually beneficial arrangements for both franchisors and franchisees. Franchisors benefit from the relationship by being able to share the costs of expanding their brand and operations. Franchisees benefit by not having to start their own business from scratch or “reinvent the wheel.” Generally, a franchise is a business

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7 Small Business Loans You Can Now Apply For Online

Finding the right fit for small business financing is a unique process for each business owner. The Small Business Administration, private investors, crowdfunders, family, and friends are all tried-and-true options for financing your company and keeping the cash flowing. Every option has its pros and cons, so be sure to

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